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The Belle Rock Entertainment Group

April 15, 2009

The Belle Rock Entertainment Group was formed in 2004 by merging The Gaming Club Group with some independent brands. This was done by the Carmen Media Group, which now owns the Belle Rock Entertainment Group. The online casinos that are a part of this group are River Belle Casino, Jackpot City Casino, Lucky Nugget Casino, Gaming Club Casino and King Neptune’s Casino. These casinos are operated by Tower Rock Limited, which is a wholly owned subsidiary of the Carmen Media Group. The group also operates online bingo halls and online poker rooms.

Though the Belle Rock Entertainment Group was formed in 2004 the individual brands are much older. The Gaming Club was the first online casino established by Microgaming in 1995. Therefore it is natural that all the casinos of the Belle Rock Group are powered by Microgaming. The excellent range of Microgaming games are on offer at all the casinos. And so are all the features of the Microgaming software. The online casinos are multi currency casinos with wagering in U.S. Dollars, Euros and British Pounds. Some of the brands are multi lingual as well. Jackpot City Casino is available in 12 languages. How strong Microgaming’s relationship is with this group can be judged from the fact that it has developed an online slot with the Belle Rock group as the theme, which is on offer only at the group’s online casinos. All group casinos are licensed by the Government of Gibraltar and carry the “Safe & Fair” seal of eCOGRA.

The different brands of the Belle Rock Entertainment group are based on different themes. River Belle Casino boasts of true Southern Hospitality; Lucky Nugget Casino invites players to strike gold and Jackpot City Casino provides the thrills of Sin City. Therefore they offer a variety to the players. However they offer a common loyalty program called Auctions. Auction points are received for performing specified tasks at the online casinos. The group also shares the same set of online slot tournaments that feature the most popular Microgaming slots and pay out over $120,000 every month.

The individual brands and the group as a whole have been the recipients of several of the most prestigious industry awards. In 2005 the group was awarded Silver prize in the Top Casino Group category at the Gambling Online Magazine Readers Awards. The Carmen Media Group was nominated as Casino Operator of the Year at the eGaming Awards in 2005 and 2006.

Unfortunately the Belle Rock Entertainment Group was forced to close its doors to the American market in 2008, when its software provider, Microgaming, stopped accepting American players. This was pursuant to the Kentucky domain name seizure case in which Microgaming was especially targeted.

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