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Introduction

Ever since the early 2000s it's been common practice for an online casino to offer their players bonuses, both for spending money playing at their casinos, and for signing up in the first place. While these bonuses were initially a marketing leverage, the have become standardised, and players now expect them.

The most common type of bonus out there is the Match Bonus, typically granted for signing up a new account and depositing money into it. The online casino matches the dollar value of your deposit, effectively doubling your starting bankroll, and this can be a very powerful attractor to new players.

But what if you're interested in playing at a new online casino, you've tested their freebie website games, but you're not sure enough about how they work to actually deposit cash with them? To draw on this market, and turn tourists into customers, online casinos began offering No Deposit Bonuses.

But isn't that Free money?

It really is. The casino is giving you a stack of cash, on the house, so that you can engage in play at any one of their premium games and see for yourself what it's all about.

The online casino's expectation behind the No Deposit Bonus is that the experience of playing their games using real money will be enough of a draw to get you to add real money to your account once you've blown through the free stack they give you.

But isn't that just a ploy then?

Not at all – because in nearly every case the casino will let you keep your winnings if you strike it lucky while playing with the free No Deposit Bonus money. Realistically, though, the online casino usually does attach a few caveats to the free money to encourage you to play, but they aren't the sort of strings that necessarily cost you money.

The most common structure for this kind of bonus places either time limit in which you must spend it, usually an hour. Another is to set a minimum number of bets you must place with it in order to qualify to either keep the change (free money) or the winnings it generates (really free money).

This bonus goes by a number of names; if you're looking for online casinos that offer it, you might also encounter it being called a “Free Play Bonus” or a “Free Spin Bonus.” Remember to read through the terms associated with the No Deposit Bonus to understand how that particular online casino implements it.

Example of a No Deposit Bonus

Suppose that you sign up at a new online casino that offers a No Deposit Bonus of $500. You read the terms and conditions, and they state that you need to place 100 bets inside of an hour.

You decide to go for it – what have you got to lose? You choose to play a brand new Slots, and since you're feeling reckless you wager $5 per spin.

You have a great time blowing through the free money, and in the process learn a lot about how the slots game works. And on your last spin, with minutes remaining, 3 cherries come up ...

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