High Rollers Get Special Benefits at Online Casinos

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High Rollers Get Special Benefits at Online Casinos

January 27, 2009

Online casinos make their margins through house edges. The percent house edge is the average amount that is expected to go to the online casino for every $100 wagered. Therefore the more the wagering at an online casino the more money it will make. Since high rollers wager more they are preferred customers and are treated deferentially. In fact the fewer high rollers wager many times more than the large number of normal players put together.

Some online casinos begin the preferential treatment of high rollers with the welcome bonus itself. Special terms are offered either in the percent of the deposit or the cap on the bonus for making a large first deposit. All online casinos offer loyalty rewards programs that automatically give more back to the high rollers. In these programs players are given comp points in proportion to their wagering. High rollers wager more so they automatically get more comp points. Since these comp points can be exchanged for free playing credits high rollers get back more free playing credits from the online casino.

Over and above this automatic benefit online casinos offer specific monetary benefits to high rollers. The most common is that the comp point redemption is at a faster rate. High rollers get more free credits per com point than normal bettors. High rollers also get preferential terms in the reload bonuses. They may get higher percentages or larger caps or both. Some bonuses are offered mostly only to high rollers. One such bonus is the cash back bonus. The online casino compensates high rollers for a percentage of the losses incurred by them.

Apart from these direct benefits high rollers are given preferential treatment in almost all operations of the casino functioning. Their payments and withdrawals are processed on priority and are done much faster. In many cases the limits imposed on deposit and withdrawal amounts do not apply to them. While playing the online casino games like roulette and blackjack they are given higher max bet limits. Special online tournaments with high buy-ins and mega prize pools are organized for them.

High rollers in online casinos are given many of the perks that their counterparts in land casinos receive. They may be greeted personally by the casino manager on logging in and provided a dedicated customer >support staff member while they are wagering at the casino. They are given special gifts on birthdays and anniversaries that usually are in the form of free playing credits.

This special treatment of high rollers is not restricted to the online casino industry. In any industry, whether manufacturing or service oriented, large customers get special terms including discounted prices. By getting large orders from a single source the administrative cost is considerably reduced and businesses pass on a part of this reduction to the customer who gives the large order.

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